Your image must convey, “I am state-of-the art!” — from head to toe. No exceptions. If one element of your image is out of sync with the rest, you will lose all credibility. What if McDonald’s had French fry machines with burnt brown grease stuck to the sides? Would it affect how you think about their entire operation? “Where else are they sloppy?” you might think.

If you are serious about getting ahead, don’t even think of leaving this website without checking out Sandy’s monthly Newsletter, IMAGE TIPS for quick visual aids to help you improve your image. Each month Sandy features a new before and after Makeover case study.

And, read all the archived issues of the monthly column, YOUR IMAGE Right Here